LIVE GUIDED INTENSIVE FOR NONFICTION AUTHORS
Before You Spend More Money Marketing Your Book, Make Sure It Is Launch-Ready
Your book may not need more visibility yet. It may need a stronger foundation.
Join a 90-minute diagnostic workshop followed by four weeks of guided coaching. Identify gaps in your book’s positioning, availability, access, trust, and demand—then begin fixing the priorities most likely to affect readers, reviews, sales, and long-term momentum.
Begins Tuesday, July 28 at 10:00 a.m. PDT
$97 USD — one-time payment
Includes the workshop, scorecard, action planning, and four weekly coaching sessions.
A Good Book Is Not Automatically a Launch-Ready Book
When a book is not selling, authors are often told they need more marketing.
But additional visibility cannot fix:
- Unclear positioning
- Incomplete or inaccurate retailer listings
- Distribution barriers
- Missing trust signals
- Little or no reader demand
Before you invest more time or money in advertising, publicity, or promotion, you need to know whether your book is prepared to convert attention into readers and opportunities.
The Launch-Ready Book Intensive helps you identify the gaps first so you can focus your effort and budget where they will make the greatest difference.
By the End of the Intensive, You Will Have:
During the workshop and four-week coaching period, you will work toward:
- A clear picture of the strongest and weakest parts of your launch foundation
- A completed Launch-Ready Book Scorecard
- One to three priorities selected for immediate attention
- A practical action plan tailored to your book
- Meaningful progress on the improvements that matter most
- Clarity about what should happen before, during, and after launch
The 5 Launch-Ready Areas
We will assess five areas that determine whether your book is ready to turn attention into readers, reviews, sales, and long-term momentum.
Positioning
Is the book clear, compelling, professional, and right for its intended reader?
Availability
Are its formats, pricing, metadata, keywords, and retailer listings set up correctly?
Access
Can readers, bookstores, libraries, partners, and event organizers obtain it easily?
Trust
Do the book, author profile, reviews, endorsements, and credentials inspire confidence?
Demand
Are you building the audience, visibility, partnerships, and promotion that create interest?
How the Intensive Works
All live sessions take place on Tuesdays at 10:00 a.m. PDT.
Workshop: 90 minutes plus Q&A
Coaching sessions: 60 minutes each
July 28: Live Diagnostic Workshop
During the 90-minute workshop and Q&A, you will:
- Learn the five Launch-Ready Areas
- Complete the Launch-Ready Book Scorecard
- Identify their weakest areas
- Choose the priorities that matter most
August 4: Coaching Session One
Clarify priorities and begin implementing the action plan.
August 11: Coaching Session Two
Review progress, solve obstacles, and receive feedback.
August 18: Coaching Session Three
Strengthen the areas that still need attention and adjust the plan.
August 25: Coaching Session Four
Review progress, identify remaining gaps, and establish the next stage of the launch or promotion plan.
Everything Included for $97 USD
- Live 90-minute workshop and Q&A
- Launch-Ready Book Scorecard workbook
- A prioritized action plan for your book
- Four weekly group coaching and implementation sessions
- Workshop replay
- Practical Author Odyssey resources related to your priorities
- Guidance on what to fix first, what can wait, and what to do next
One payment of $97 USD.
This Intensive Is for You If…
- You are preparing to publish or launch a nonfiction book
- Your book is already published but is not gaining traction
- You are unsure what to fix before investing more in marketing or promotion
- You want your book to support your authority, speaking, consulting, educational, or professional work
- You need help deciding which launch priorities matter most
- You want four weeks of structure, feedback, and accountability
This intensive is most useful for authors with a complete or nearly complete manuscript, a forthcoming book, or a published book that needs stronger traction. If you are still shaping your initial book idea, Author Odyssey’s planning-and-writing resources may be a better place to begin.
What Authors Say About Working With Melody
Your Guide
Melody Ann Owen is a publishing strategist, developmental editor, and former Oxford University Press consultant. She has helped nonfiction authors strengthen complex manuscripts, prepare books for publication, and pursue traditional publishing opportunities.
Begins July 28 at 10:00 a.m. PDT
Workshop plus four weekly coaching sessions
One payment of $97 USD